Imagine a world without sight. With Article One, maybe you won't have to.
It’s 4 p.m. Your eyes are glazing over after a flood of emails about meetings, scheduling, passive Facebook-scrolling. What was a clear image of the latest in pop culture news (“Here’s the latest theory about Game of Thrones!”, “Taylor Swift and Tom Hiddleston Dating?”, “30 Places You Must Visit Before You Die!”) starts to blur. Colors blend together. Your eyes feel pressure. You find sweet relief in shutting your eyes for a moment, letting the slow burn behind your eyelids fade away. Open your eyes. The flickering images scrolling past your screen have regained their crisp clearness. But what if they didn’t?
All over the globe, Vitamin A deficiency (VAD) is the leading cause of childhood blindness. 500,000 children go blind each year from VAD, with half of them dying within 12 months. It doesn’t have to happen. It doesn’t have to be depressing.
Michigan-based company, Article One, donates $2 of every eyewear sale to Helen Keller International to ensure that at least one child will not suffer from VAD. The best part - it only costs $1 to have one year’s worth of supplements for one child. Talk about overachieving.
Article One frames begin their journey in small factories based in Northern Italy. These bad boys are made by hand, so that extra personal touch makes all the difference.
Wondering where your donation is going? Their different collections are named after specific landmarks. Purchase a pair from that collection, and your money will go to that region. Simple and crystal clear...just like vision should be.